“If you invent your own instrument, you’re automatically one of the top three musicians in the world on that instrument.” - Matt Goldman, Co-Founder of the Blue Man Group (August 2008 “Inc.”)
This is a great strategic concept that any of us can apply personally or in business. What is an instrument, tool, process, or category that you can invent which creates a new area where you are, by definition, one of the best performers in the world?
This week, we’ll work through ways to answer that question.
Monday, September 8, 2008
Reinvent Yourself Week - The Blue Man Group
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