Beyond sharing creativity, innovation, and strategic thinking ideas here on the Brainzooming blog, I've had several opportunities recently to be involved with other channels to get ideas out. These are free and available for all of you to download!
"Fascination" - An Interview with Sally Hogshead
I recorded a webcast interview with Radical Careering author Sally Hogshead on Fascination and the triggers that make brands, ideas, and people fascinating. The webcast, in support of Sally's keynote speaking appearance at the American Marketing Association Market Research Conference (which I'm chairing by the way) debuts Tuesday, July 21. It will be available on-demand for one year afterward.
Having known Sally for several years, it rocked to get the opportunity to talk with her about fascination since it's the topic of her upcoming book. Her discussion on why Michael Jackson is fascinating is worth the listen alone!
And if you're involved in market research, you should really attend the Market Research Conference. We have a tremendous lineup of speakers addressing how market researchers and intelligence-based marketers need to prepare for "What's Next" to drive business success. Beyond traditional conference approaches, we'll be incorporating social media heavily into the event to extend & deepen the learning experience. For updates, http://www.twitter.com/amamrc.
Hosting Eye on Small Business
Kelly Scanlon hosts the "Eye on Small Business" radio program on 1510 Hot Talk in Kansas City. I've been on Kelly's show previously talking about "Taking the NO Out of InNOvation." She asked me to substitute host for her on the topic of “What Can You Do When You Can’t Do What You’ve Done Before” with guests Jan Sokoloff Harness and Kate O'Neill Rauber. You can listen to the broadcast and grab the guerrilla marketing tools questions we discuss later in the show.
Some More Brainzooming Stuff
Here are a few more free Brainzooming download sources:
- High Velocity Radio appearance on "Taking the NO Out of InNOvation" with Stone Payton
- Live with Jay Liebenguth radio appearance on Strategic Thinking
- "Taking the NO Out of InNOvation" ebook on SlideShare - 8 perspectives for more innovation
Hope you find these beneficial, and let me know if you have questions on any of them. - Mike Brown